I’m a multidisciplinary digital designer with a function-first mindset, shaped by my background in industrial and product design. I believe strong design starts by getting the structure right, understanding how something works, how it will be used, and what it needs to support, before focusing on how it looks. Whether I’m designing a product, a website, or a digital interface, I start by building the skeleton first, then refining the visual layer once the foundations are solid.

My approach to design is grounded in clarity and usability. I focus on understanding the problem, the user, and the constraints before making visual decisions, ensuring each element has a purpose. I’m deliberate about hierarchy, layout, and interaction, aiming to create work that feels intuitive and easy to navigate rather than over-designed. For me, good design is quiet, structured, and considered; it supports the user without drawing attention to itself.

I’ve applied this approach across a range of real-world projects, from running my own design studio and building websites and brand systems, to working in client-facing design roles where usability, constraints, and practical considerations directly shape outcomes. This experience has given me a strong understanding of how design decisions translate beyond concepts and into finished, working solutions.

Alongside design, I have a strong understanding of front-end development, which shapes how I think about layout, structure, and scalability. Designing with implementation in mind helps me create work that translates cleanly from concept to build, avoids unnecessary complexity, and holds up as projects evolve. This crossover between design and development allows me to collaborate more effectively and make decisions that work both visually and technically.

Outside of project work, I enjoy exploring ideas through sketching, experimenting with side projects, and building things hands-on. I’m naturally curious and enjoy understanding how systems work, whether they’re digital or physical. That curiosity carries into my design work, where I’m always looking to refine, simplify, and improve how things function in practice.